Better relationships start here.
Publisher intel helps our teams move faster and service better
PRM (Publisher Relationship Manager) is PartnerCentric’s proprietary relationship management database designed to support the Client Services team with essential publisher contact details to aid in the strongest partner recruitment opportunities.
With a broad range of industry and business-model expertise, the PRM allows our account management teams to have the most current and actionable information at their fingertips. Publisher nuances are crowdsourced in a secure portal to uncover cross-industry insights and speed up discovery. Account managers are able to quickly identify publishers according to specific criteria that they input, look up publisher information, access advanced details on publishers and allow our team to collectively share and transfer their knowledge in one place.
Because PartnerCentric managers foster long-standing and deep relationships with our publishing partners, they can note responsiveness and add media kits to queue up the right opportunities quickly and help them negotiate the best rates on behalf of their clients.
Teams share insights regularly in PartnerCentric team chats and strategy workshops so Account Managers are always informed of changes in publisher staff, quality reporting, and featured opportunities that serve our clients as nimbly and effectively as possible with the help of our PRM system.