Our Core Services
Affiliate Marketing
PartnerCentric remains the industry’s leading independent affiliate marketing agency. We manage programs that drive measurable growth across every stage of the customer journey — from acquisition and conversion to retention and ROI optimization.
Creator-Affiliate Programs
PartnerCentric applies affiliate economics to advertiser investment in influencer marketing. We create resonant-first engagements through hybrid programs that blend the performance precision of affiliates with the cultural relevance of creators.
Paid Creator Services
PartnerCentric will discover, prospect and negotiate with high quality creators to achieve outsized return. Pay-to-play content is designed to increase engagement, awareness and brand positioning.
Social Media Management
From strategic content planning to community engagement and analytics, we focus on building resonance between brand voice and audience sentiment.
AI Visibility
PartnerCentric helps clients optimize their marketing content so brand-owned facts are machine-readable, schema-validated, and correctly represented in AI.
Are you getting the most out of your partnership marketing programs? Talk to us.
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Future-proof your partnerships
Services Built for AI Visibility
Resonance-first Performance Marketing is how we future-proof our clients’ businesses as search behavior is reshaped by AI. It means using data and technology to amplify genuine human connection and align every program — affiliate, creator, influencer, or social — around authenticity + accountability.
Large audiences no longer guarantee results. What drives performance now are partnerships that feel relevant, transparent, and credible. The most effective programs are built on shared values and measurable outcomes—the kind that create both recall and results.
For nearly two decades, PartnerCentric has set the standard for accountability in affiliate marketing. Our proprietary FUSE technology made affiliate marketing measurable, transparent, and defensible.
Today, as consumer discovery moves from search engines to AI-powered recommendations, brands need more than proof. They need visibility. To be cited as the premier actors in their industries, they must resonate across the sources that shape what audiences see and believe. That’s how a brand or partner can be findable, quotable, and resonant for LLM search.
PartnerCentric is leading the shift to Resonance Marketing: expanding our performance roots into a full-service, cross-channel offering designed for authentic connection, measurable outcomes, and durable brand visibility.
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Our services include:
Affiliate program management
PartnerCentric’s deep expertise in affiliate marketing is founded on building and optimizing partner relationships to drive measurable sales and customer growth. Recruiting reliable and effective partners is paired with proprietary technology focused on revenue Accountability: Every dollar traced, validated, and defensible. Our patented tools customized for incrementality, precision and fraud prevention so that every dollar traced, validated, and defensible.
Creator Affiliate programs
Today’s highest performing affiliate marketing campaigns integrate creator relationships into scalable performance programs. Creators are joining the partnership landscape at a rapid page, and understanding their revenue value to a brand is essential. With watertight strategies, broad outreach, strategic onboarding and competitive incentive programs, PartnerCentric has become the premier provider of Creator Affiliate services.
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Why PartnerCentric Is Different
Built Around Your Data, Not Theirs
Most platforms rely on their own metrics. We use your analytics platform to deliver clarity, consistency, and control.
Incrementality, Defined and Delivered
Our incrementality model is built into every partner assessment, helping you focus on value, not vanity metrics. FUSE™ isn’t just a dashboard. It’s a patented technology backed by a team of affiliate experts who help you act on what the data reveals.
Future-proofing for the next phase of marketing
AI will become the world’s most powerful influencer. We help brands improve AI visibility with an action plan that audits a brand’s visibility to LLMs and provide a process for vital improvements that prepare for what’s ahead.
Find out how we can help you prepare for the future of partnership marketing
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Connect with our team
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