When your internal analytics (Google Analytics, Adobe, etc.) don’t align with the reporting of affiliate platforms and networks, you are left paying for sales in the affiliate channel that you don’t attribute to that channel.
This prevents you from securing additional budget to leverage the channel and from realizing your full ROI.
Fuse is our patented technology that allows you to align affiliate network tracking and commissions with your attribution.
Eliminate the reliance on last-touch attribution and apply the model that works best for your business
Reinvest savings with confidence to increase sales and market share
Only pay commissions to publishers on incremental sales that align with your attribution model