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March 11, 2025
Affiliate Marketing
Customer Acquisition vs. Customer Retention Strategies in Affiliate Marketing
Optimize the customer journey with a thoughtful and thorough approach to customer acquisition and retention. As brands build a sustainable franchise of loyal customers, there’s tension in where to invest marketing resources: acquisition of new customers vs retention of our most loyal users. Depending on your business model, AOV, and market conditions, one may seem […]

March 11, 2025
Affiliate Marketing
Customer Acquisition vs. Customer Retention Strategies in Affiliate Marketing

February 28, 2025
Affiliate Marketing
Survey: Americans Averaged Over $700 in TikTok Shop Purchases in the Last Year

February 24, 2025
Affiliate Marketing
Biggest Challenges in Affiliate Marketing

February 24, 2025
Affiliate Marketing
PR and Affiliate Marketing: A Rising Tide Lifts All Ships

February 10, 2025
Affiliate Marketing
Influencer Marketing: A Centerpiece of Any Performance Marketing Plan

February 3, 2025
Affiliate Marketing