Erica Zabalza joined PartnerCentric in 2017 and is an Associate Account Manager, using all of her data-driven expertise to help clients.
Erica was born and raised in Southern California, where she earned a B.S. in Business Marketing at California State University Long Beach. Before joining the PartnerCentric team, she spent six years managing digital advertising campaigns for a sports media/marketing company. Her experience and analytical disposition drew her to the dynamic and data-centric nature of affiliate marketing.
Erica has lived in Southern California her entire life, except for the one year she lived abroad as a newlywed in the small town of El Grullo, Jalisco, Mexico. (She does NOT speak Spanish well.) She now resides in La Verne with her husband, little ones, and their two dogs, Charlie and Mr. Smee.